Bob Goshen is a former U.S. spy turned business guru who shows
audiences how to develop leaders and create a leadership culture that gets things
done—domestically and globally.
Who Is
Bob?
- Former U.S. spy; trained under the leadership of the
NSA—the #1 spy organization in the world.
- Designed,
led, and executed Coca-Cola’s #1 strategic initiative of all time, Partners in
Education.
- Endorsed by Zig Ziglar, the #1 motivational speaker of
all time
- Shared the stage with some of the #1 speakers in the
world: Ronald Reagan; Notre Dame Coach Lou Holtz; Norman Vincent Peale,
author of The Power of Positive Thinking.
- A #1 speaker who has delivered
over 3,500 presentations to audiences in 35 countries all over the world since
1975.
Bob Leads Today: He’s Still Walking the Talk.
Today, Bob Goshen leads the #1 U.S. business unit for a multi-billion-dollar
privately owned corporation—he’s responsible for 120,000 people
globally.
For the last 30 years, as a successful business and organizational
leader, Bob Goshen has owned and led organizations as large as 200,000 people domestically
and globally dispersed.
What Can Bob Do For You?
Today, Bob Goshen speaks to audiences teaching them how to develop
leaders and create a leadership culture that gets things done—domestically and
globally.
Speaking Programs
Bob Goshen can deliver
two main types of presentations:
Entertaining and Motivational Keynotes and
After-Dinner Banquet Presentations: His high-energy, entertaining, and thought-provoking
motivational and inspirational keynotes are filled with one of-a-kind stories to entertain
and ideas that inspire and make people think.
High-Content Keynote or Training
Sessions: His high-content, high-energy presentation is packed with ideas that can help
your audience improve their productivity, their profitability, and their leadership
performance. Learning becomes easy and fun.
Bob Goshen knows how to develop
leaders and energize employees to work together to achieve greater levels of performance.
That is what he has been doing for decades, and he is still doing it today. He has the
mind of a spy and gets the results of a business guru.
MANAGING A
DYNAMIC WORKFORCE GLOBALLY OR DOMESTICALLY
Leadership Auto-Pilot: The
Secret to 21st Century Global Leadership: developing a geographically dispersed leadership
team that can get things done anytime, anywhere.
This program will be
delivered by the man that thinks like a spy and gets the results of a business maven
– Bob Goshen. He’s developed and led high-performance leadership teams for
companies similar in size to Fortune 100 companies, both domestically and globally, with
upwards of 200,000 people reporting to him.
He can teach you how to develop a
leadership team that works effectively across departmental and geographic boundaries.
Produce a leadership team that’s on auto-pilot to drive your corporate culture and
lead a high performance workforce. In this program your attendees will learn to:
- Define your global goals and objectives for your leadership
culture
- Identify the characteristics needed for your leadership team to
operate as a high performance team
- Use a proven system to duplicate the
leadership you need and the environment you seek to create or
sustain
- Learn to sustain increased growth and profitability with a
powerful culture driven by your leadership team all over the world
- Increase team-work and communication effectiveness between your
leadership team in different departments and leaders in various geographical
locations
- Establish long-term goals along with succession planning and
mentoring objectives for a high-performance leadership organization
CREATING A HIGH-PERFORMANCE ORGANIZATIONAL CULTURE
CultureLead®: Creating a culture that leads your organization to improved
profitability, performance, and customer retention.
Since 1975, Bob Goshen has
been both leading and working with organizations to train and equip their leadership
cultures to promote an environment for employees and leaders to do their best work. Bob
has helped some of the most profitable companies on the planet to sustain profitability
and growth through a well crafted executed cultural strategy. Learn to develop a
leadership culture that’s on auto-pilot continuously reinforcing your organizations
values and delivering on customer demands. That’s a leadership culture that sustains
growth and momentum where all employees can make an impact. In this program your attendees
will learn to:
- Determine organizational or leadership values and
how that translates into the desired organizational culture
- Create
systems and accountability that empower non-management employees to drive the
organizational culture at every level of the organization – touching every customer,
creating the desired customer experience, and creating customer
loyalty
- Implement systems to empower your leadership team to
CultureLead®: Living leadership that sets the example for the entire organization and
sets the standard that direct reports will emulate internally
- Learn the
critical characteristics to maintain a long-term healthy leadership culture domestically
or globally
- Learn the fatal mistakes that organizations make when
changing or improving their organizational culture and environment
- Ensure a sustained and healthy culture with a game-plan to help you keep
your culture consistently healthy during times of change
- Learn what the
best organizations know about using healthy employee and leadership cultures to profit
tremendously
21ST CENTURY MARKETING LEADERSHIP
Enhance the power of your sales and marketing professionals, giving them the ideas
and systems that they can use to be more successful. Additionally, harness the power of
your leadership team to powerfully ally with your sales/marketing teams to ensure an
important sales or marketing initiative is successfully executed departmentally or
enterprise-wide.
LOCAL DOMINANCE: HARNESS THE POWER OF MARKETING FOR
LOCAL MARKET DOMINANCE
Think Globally Lead Locally: Power Leadership
and Marketing Principles for Local Market Dominance from the designer and director of the
most successful marketing initiative of all time for Coca-Cola: Bob Goshen’s
Partners In Education Initiative. In this program your attendees will learn to:
- Bring the marketing and leadership ideas and skills used to craft and
execute the hugely successful Coca-Cola marketing initiative to your organization
- Develop a unique marketing strategy that will give your organization a
sustained advantage, improved profitability, and market share
- Learn how
to duplicate similar marketing and leadership successes in your own organization –
no matter the size of your marketing initiative or employee base
- Discover the competitive edge and extra momentum that duplicating
leaders in your organization can give you to improve marketing effectiveness
- Strategically align the power of your leadership team behind a common
marking goal and objective for increased profitability
- Use the synergy
from various departments and business units to track progress, grow earnings, improve
sales, and spearhead any initiative company-wide
HARNESS THE
POWER OF MARKETING FOR MARKET DOMINANCE ANYTIME, ANYWHERE
21st Century
Market Dominance: Power Leadership and Marketing Principles for Market Dominance from the
designer and director of the most successful marketing initiative of all time for
Coca-Cola: Bob Goshen’s Partners In Education Initiative. In this program your
attendees will learn to:
- Bring the marketing and leadership skills
used to craft and execute the hugely successful Coca-Cola marketing initiative to your
organization
- Develop a unique marketing strategy that will give your
organization a sustained advantage, improved profitability, and market
share
- Learn how to duplicate similar marketing and leadership successes
in your own organization – no matter the size of your marketing initiative or
employee base
- Discover the competitive edge and extra momentum that
duplicating leaders in your organization can give you to improve marketing effectiveness
- Strategically align the power of your leadership team behind a common
marking goal and objective for increased profitability
- Use the synergy
from various departments and business units to track progress, grow earnings, improve
sales, and spearhead any initiative company-wide